Blue Origin is launching a New Shepard rocket for its NS-14 mission from West Texas today at 11:57 a.m. EST (16:57 UTC). NS-14 is the first mission for Jeff Bezos’ rocket company in 2021 and only the third New Shepard mission in the last 13 months.

In the future, Blue Origin plans to fly passengers on the New Shepard vehicle. The suborbital rocket travels to the Karman line that defines space then lands near the launch site. Passengers will see the planet from space and experience zero gravity for a few magical minutes before returning to the surface of Earth.

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